Traffic accidents are the main cause of death in the 10-24 age group. Every year, almost 400,000 young people under 25 are killed in road accidents around the world. Educating children and raising awareness is therefore a priority in promoting road safety.
The Safety and Mobility for All programme
Renault is building on its expertise in safety to develop the programme Safety and Mobility for All. This educational project is aimed at children and teenagers.
Launched in 2000, the programme has already reached more than 13 million young people in 27 countries. More than 540,000 teaching aids have been distributed to schools (teacher’s manuals, DVD and booklet for each child). The programme has a website and is based locally on the website of each participating country. Safety and Mobility for All is the biggest educational campaign on road safety ever conducted by a vehicle manufacturer.
10 de Conduite initiative
In France, the Group is also involved in the 10 de Conduite initiative, conducted in partnership with the police, Groupama and Total.
This initiative lets secondary school pupils test their knowledge of the highway code, take the wheel of a driving school vehicle for the first time and learn about responsible driving.
In all, 200,000 young people have taken part in this operation since 1995.